Coglunch - December 5, 2002

"Perceiving, Comprehending and Measuring Design Activity through the Questions Asked while Designing"
Ozgur Eris, Ph.D.
Center for Design Research, Mechanical Engineering, Stanford
Designing is question intensive. However, our understanding of what designers accomplish by asking questions is rather limited. The research I will present in this talk treats question asking while designing as a process, and examines its key aspects. The theoretical part of the research involves the development of a taxonomy of questions asked while designing. The contribution of the taxonomy--apart from proving to be a comprehensive analysis framework--is its ability to differentiate between Deep Reasoning Questions (DRQs), and Generative Design Questions (GDQs).

The empirical part of the research involves designing and conducting experiments to test hypotheses generated from field observations. The more significant hypotheses postulate relationships between question asking processes of teams and their design processes, and between their combined DRQ+GDQ asking rates and performance. Both hypotheses were verified. The findings also demonstrated DRQ+GDQ utilization to be a mechanism designers rely on for managing divergent and convergent modes of thinking. Special consideration was given to laying out the foundations of a unified design theory, which integrates the findings on question asking with existing understandings on decision making in design contexts.


Last modified: Tue Feb 28 11:26:25 PST 2006 by emma@csli.stanford.edu